From Taicang to the world: Yihai metal products made a stunning appearance at the 2025 European International Bicycle Show.

From June 25th to 29th, 2025, EUROBIKE 2025, the annual event of the global bicycle industry, was held in Frankfurt International Convention and Exhibition Center, Germany. Taicang Yihai Metal Products Co., Ltd., as an important enterprise in the field of bicycle parts in China, actively participated in this exhibition and showed its innovative products and technical strength to the whole world.

The European International Bicycle Show is one of the most influential and professional international exhibitions in the bicycle industry, and it is also the core platform for exchanges and interactions among related industries, trade, policies and media. In the last exhibition, 8 exhibition halls and 3 outdoor areas were opened, with a total exhibition area of 150,000 square meters, which attracted more than 1,800 enterprises from more than 60 countries and regions to exhibit innovative products, new technologies and new trends in the industry. At the same time, it attracted 35,080 professional visitors and 33,090 bicycle lovers to purchase and exchange.

Taicang Yihai Metal Products Co., Ltd. is located in Building 01, Xinlong Car Material, No.333 Zhenghe East Road, Taicang Economic Development Zone, and has long been focusing on the research, development, production and sales of bicycle complete vehicles, transmission parts pulleys and bicycle accessories. In this exhibition, Taicang Yihai Metal Products Co., Ltd. brought a series of high-quality bicycles, pulley transmission systems and other related bicycle parts independently developed. These products adopt advanced production technology and high-quality materials, and have the characteristics of light weight, high strength and corrosion resistance, which not only meet the international quality standards, but also meet the demand for high-performance and personalized products in the current bicycle market.

At the exhibition site, the booth of Taicang Yihai attracted many professional visitors and buyers. The company's sales team had in-depth exchanges with customers from all over the world, introduced the product features and advantages in detail, and listened to customer needs, which laid a good foundation for further expanding the international market. At the same time, through the communication with international counterparts, Taicang Yihai also deeply understands the latest trends and technical development direction of the industry, which provides new ideas for the company's future product research and development and innovation.

In recent years, with the popularization of environmental protection concept and the advocacy of healthy lifestyle, the demand of global bicycle market continues to grow. According to the forecast of the European Bicycle Industry Federation, the demand for electric bicycles in Europe may exceed 12 million in 2025. The relevant person in charge of Taicang Yihai Metal Products Co., Ltd. said that participating in the European International Bicycle Show is an important opportunity for the company to expand the European market and enhance the international influence of the brand. In the future, the company will continue to increase investment in research and development, continuously improve product quality and performance, provide better products and services for the global bicycle industry, and help the sustainable development of the industry.

During the exhibition, Taicang Yihai Metal Products Co., Ltd. also participated in many industry forums and technical seminars to discuss the development trend and challenges of the industry with experts, scholars and business representatives from the global bicycle industry, and actively contributed to promoting the progress of the industry.

The European International Bicycle Show is not only a stage for displaying products, but also an important platform for enterprises to exchange and cooperate and gain insight into the market. The positive performance of Taicang Yihai Metal Products Co., Ltd. in the exhibition is expected to further enhance its share and position in the international bicycle parts market and win more honors for China's bicycle industry on the international stage.